Monday, February 27, 2017
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Monday, February 20, 2017
Critical Literacy
The Four Dimensions of Critical Literacy
· Interrogating multiple viewpoints (standing in the shoes of others or thinking about texts from perspectives of different characters or from perspectives not represented in the texts) · Focusing on sociopolitical issues (thinking about power in relationships between and among people and exploring how power relationships shape perceptions, responses, and actions) · Taking action and promoting social justice (reflecting and acting to change an inappropriate, unequal power relationship between people) Identified by Lewison, Flint and Sluys (2002) |
Rhetorical Analysis of Budweiser Super Bowl Commercial - 2015
* How do you know what is being advertised?
* How do you know whom the products are for?
* What do the advertisers want you to think about the products?
* Which words and pictures tell you that? How?
* Who produces these advertisements?
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